Creating Customs: Learn About Our Custom Lanyards

While we specialize in custom challenge coins, that’s not all we do at ChallengeCoins4Less.com. We know what it takes to market your brand with promotional products effectively. Consider one that offers low cost, high visibility and versatile applications to add to your marketing efforts.

We live in an amazing technological age. Modern electronics have revolutionized virtually every aspect of our lives today. Yet sometimes, old-fashioned ways work best. Take custom lanyards, for example. They’re an outstanding way to promote brand awareness while service a valuable function at the same time.

Lanyards? Seriously? Those cloth or plastic relics of the past that you wear around your neck?  Yes. They’re a simple, timeless way to promote your logo or brand in a  low-cost, high-impact way. Let’s take a look and see how custom lanyards can benefit just about any organization.

What Makes Lanyards So Effective?

If your organization has a marketing strategy (and it should), you know that every aspect of that strategy has a price. The greater the reach – via TV, radio, website or social media – the greater the cost. 

That’s one of the biggest advantages of custom lanyards. They’re low-cost to begin with, and the more you order, the lower the price per lanyard. You can spread your brand far and wide for minimal cost. Think about it – how often do you see lanyards in businesses, at meetings, in schools?

Who Uses Custom Lanyards?

You don’t have to look far to find lanyards. Look around professional offices, schools, and major retailers. You’ll see students, teachers, staff members and even visitors wearing lanyards with I.D. badges attached.

Custom lanyards are a great way of letting customers and employees know who's who. You can use custom lanyards as a way to identify staff positions, with one color for management staff another for marketing, and so on. 

In school settings, lanyards with student I.D. attached make it easier for faculty to keep track of students at all times. Lanyards worn around the neck also make it harder for students to misplace, forget or lose their I.D.

You can also customize your lanyards with text. For example, you can add "visitor" to lanyards for your school office to denote the difference between guests and employees. This offers a significant security enhancement, enabling people to know who does what and providing for easy identification quickly.

Another frequent use for lanyards is to carry small items such as pens, phones or special tools that see frequent use. Both more secure and more convenient than a pocket, lanyards are a thoughtful solution. They can be imprinted with the school name, logo or mascot to boost school spirit as well.

Lanyards are also common in facilities that use key cards to unlock doors. They’re a convenient way to keep the cards ready for easy use, and reduces the risk of losing key cards. 

Lanyards and Trade Shows – a Match Made in Marketing Heaven

Now, consider expanding the reach of custom lanyards. In a typical office or retail environment, lanyards do work as a marketing tool, but the audience is relatively limited. At trade shows, lanyards become mobile billboards for your brand.

The combination of low cost, light weight and popularity make custom lanyards perfect for trade shows, conventions and conferences. They’re one of the most popular giveaways you can feature in your display booth.

Most people dislike those ubiquitous pin-on or clip-on I.D. badge holders you find at most events. Who wants to make holes in their clothing? And sure, clip-on badge holders are convenient, but they’re also easier to lose. 

Now let’s say you’re giving away custom lanyards at your promo booth. You’ll be an instant hero to many attendees for giving them a secure, non-damaging way to wear those I.D. badges. You’ve just handed them a positive impression of your brand. 

The more lanyards you give away, the more people will see your brand or logo on them. Ultimately, that will lead to more people coming to your booth or display. You’ll have an ever-enlarging network of potential customers or clients.

Lanyards in Health Care Settings

Lanyards have long been a part of the health care environment, primarily as a way to hold I.D. badges. Today’s lanyards are even more versatile, enabling caregivers to keep small bottles of hand sanitizer conveniently available at all times. They’re also useful for pens, small flashlights and other essential gear.

Lanyard Safety

In some environments, such as psychiatric facilities, or around running machinery, standard lanyards could pose a safety hazard. It’s easy to avoid such risks, however, simply by ordering lanyards with safety breakaways. This no-cost option places a simple two-piece reusable plastic link into the lanyard. When pulled or jerked, the pieces break away from each other, and the lanyard falls away before the wearer can be injured. With combative patients or around moving equipment parts, these breakaways can be a literal lifesaver.

Lanyard Types

You might think a lanyard’s a lanyard, with no real difference in them. Not exactly. Lanyards are available in several different types of materials and image styles. Which one is right for you will depend on multiple factors, including price, comfort, durability and your logo or text style preference. 

Polyester lanyards are our most popular, in both flat and tubular styles. Flat polyester lanyards offer comfortable wear and durable fabric. Tubular lanyards are round (like a shoelace) and are our most economical style.

Woven lanyards feature an elegant look best suited for simple text. Nylon lanyards are soft and comfortable, with great durability.

Full-color (a/k/a dye-sublimated) lanyards are extraordinarily durable because the design is infused right into the material. They offer brilliant color and won’t peel, fade or crack even in harsh conditions.

Our experienced staff can help you choose the perfect lanyard type for your specific needs. 

Ordering Lanyards

At ChallengeCoins4Less.com, we offer a full range of custom printed lanyards and accessories. We’ll work with you to create the best custom lanyards for your needs and budget. 

If you’d like to find out more about our versatile, economical lanyards, call us toll free at (855) 272-8451, or email us at [email protected]. We’ll be happy to show you how custom lanyards can boost your brand, and how easy ordering them can be.